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Naly’s Floral Shop

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By Lauri Lee
Northside News

At first, it was challenging for Naly Jasengnou, owner of Naly’s Floral Shop, to be a small business entrepreneur during pandemic shutdowns and business slowdowns where she could only take orders for delivery. Then last year things changed unexpectedly. The floral industry picked up dramatically because people were sending flowers to the loved ones they missed seeing in person. Naly’s began growing as fast as the flowers sold in her popular bouquets and arrangements after customers discovered her creative arrangements and use of color. “We became more than 50% busier than we had been and we expect that trend to continue. With The Madisonian apartments (64 units) and The Oscar apartments (55 senior units and 55 family units) just opening, we expect our business to continue to grow at an accelerated rate.  It was obvious to me and my husband Tou Lor, that we had to find more efficient ways to do business by remodeling the store, workspace and storage, and hire additional help.  When the Jasengnou’s reopen Oct. 3 after restocking the store, they’ve hired a floral design assistant and a customer service person to keep up with the demand.  

The store has been closed for the past few months for remodeling. The couple had store stripped down to basics to create the space they had in mind. “I’m going for a boho vibe that is more creative and artistic with a better flow. The theme will start with our new logo  and be carried through the store by the decor and updated fixtures, then continue through the merchandise that I carry and the arrangements I create.”

 The worn carpet that was hard to clean was stripped off to expose the concrete floor to make the space seem larger and easier to clean up watering spills and sweep the dirt that falls out of the pots; the ceiling was painted black for a more modern industrial look with new energy efficient lighting; the front display window platforms were removed to gain access to the bank of windows and let in the sunlight in for the plants to grow. Some walls were moved and the small rooms in the back were opened up to allow for an improved work space. 

Naly’s Floral Shop is in the NorthGate Shopping Center located at 1203 N. Sherman Avenue. The hours are 10 am–5 pm Monday–Friday. The shop will carry the same great selection for all occasions.Customers can call to order (608-467-6610) or order online at nalysfloralshop.com/.